What started out as a simple idea for a wellness opportunity for bank employees has turned into a full fledged Heartland initiative, complete with a team of riders, a multitude of fund raisers and a committed focus on the upcoming Pelotonia ride for cancer research.
Under the leadership of Senior Vice President, Human Resources Director (and Peloton captain) Stephanie Toalston, the Pelotonia partnership began in early 2012 with a request to form a team of cyclists interested in completing the 25, 50, or 100 mile one-day ride or the 180 mile two-day ride. Not only do the participants need to train for the demanding ride, they are also required to provide significant financial resources as well. The Pelotonia model remains simple: The operating expenses are covered by funding partners so that 100% of every dollar raised by Pelotonia riders, virtual riders and volunteers goes directly to fund cancer research at The Ohio State University Comprehensive Cancer Center—Arthur G. James Cancer Hospital and Richard J. Solove Research Institute.
To supplement the fund raising efforts of the Heartland Peloton, the bank’s 14 person Pelotonia committee rallied their co-workers to participate in the Virtual Rider program. Virtual Riders don’t have to ride a bike. They don’t have to volunteer. They simply raise money to fund the fight against cancer.
The Operations Department at the Gahanna corporate headquarters has been especially hard at work with gift basket raffles, bake sales, grab bags and a candy sale. The Human Resources Department sponsored a Pants for Pelotonia dress down day and a Pickin’s for Pelotonia yard sale in addition to several raffles for prizes such as an extra vacation day in 2014, tickets to the Columbus Zoo, Pro Football Hall of Fame and the upcoming OSU-Penn State football game. In an effort to rally the 140+ Heartland Bank employees, Toalston has also coordinated a sign contest among branch employees and formed the Partiers for Pelotonia team – a group of co-workers, dressed in bright orange shirts, that will congregate along the race route in support of each of the cyclists from Heartland. The Dublin branch has a Pennies for Pelotonia display table and is continuing to collect donations from their employees and clients to honor Heartland’s late founder, Tiney McComb.
In addition to Heartland President, Chairman and CEO Scott McComb, the following employees are training for the Pelotonia ride: Connor Bush, Arik Denning, Jeanette Maddron, Mark Posey, James Rann, Kelsey Steif, and Stephanie Toalston. Also joining the Heartland Bank Peloton is a member of our legal team John Ridge, and two directors from the Heartland Bank Board, Jay Eggspuehler and Gary Paine.