Toll Free: (800) 697-0049
Central Ohio’s Community Bank Since 1911
InvestmentsInsuranceInvestor Relations

read What's New!

We're making it even easier to bank with us with our Online Account Center. It's quick and easy...

Heartland Bank Blog RSS

Providing Support and and Banking Excellence for a Third Generation Business Owner

 Monday, March 11, 2013

It all began back in 1950 when Charlie Lovejoy’s Grandfather started the business in a little house in downtown Plain City. A fire caused them to move to where the TruValue Hardware is now, but in 2001 Lovejoy’s Market relocated to its newly constructed building at 900 Village Boulevard and has been going strong ever since.

Lovejoy's Market

Paul “Charlie” Lovejoy is the third generation of grocery store owners in his family and has owned and operated the store since its relocation in 2001. Lovejoy’s is a full-service grocery store to the residents of this rural town located Northwest of Columbus.

Charlie stated, “One of the biggest challenges over the past few years has been dealing with the economy. The help from the SBA (Small Business Administration) and Heartland Bank’s debt refinance helped to shrink down my debt so we could survive long term-making my son’s future a brighter one as a possible fourth generation to run the store.”

Lovejoy’s Market houses the store as well as five tenant spaces. In addition to normal grocery inventory, the store provides fax/copy services, money orders and check cashing, digital photo processing, postage stamps and also sells beer and wine. They have a large fresh meat and produce section and a bakery, where customers can create gift baskets for special occasions.

When looking toward the future and technology, Charlie says, “Technology has helped us to accept credit cards, be PCI compliant and we can now look up orders on computers instead of email or fax. We are working to increase cash flow and be able to remodel our store updating departments including a fresh deli.

Heartland Bank partnered with Ohio Statewide Development and completed a debt refinance utilizing both Heartland Bank's business lending experts and the OSDC 504 Loan Program. This new financing structure enhanced the financial position of the company and supports Lovejoy’s commitment to continue to provide quality grocery goods and services to its loyal customers for generations to come. “Heartland Bank is a strong supporter of the SBA 504 and 7a loan programs to assist small business in Central Ohio,” stated Steve Hines, Heartland Bank’s Executive Vice President and Chief Operating Officer.

Lovejoy's Market and Heartland Bank

In January 2013, Ohio Statewide Development Corporation selected Lovejoy's Market LLC as their 2012 SBA 504 Project of the Year. The award was granted to Lovejoy's Market LLC and Heartland Bank lender Laurie Pfeiffer in an annual awards ceremony held on January 29, 2013 at The Ohio State University Student Union.

Lovejoy's Market
900 Village Blvd
Plain City OH 43064

Phone: 614-873-4345

The OSDC can be found at

Post has no comments.
Post a Comment

Trackback Link
Post has no trackbacks.

Recent Posts



Twitter Instagram Facebook
Your PrivacyCareersFAQsSecurity CenterSite Map
Equal Housing Lender